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自动售货机介绍

作者:管理员 来源:本站 浏览数:3570 发布时间:2011-4-30 13:11:16

        自动售货机是一种全新的商业零售模式,不受时间、地点的限制,能节省人力,方便交易,被誉为24小时营业的微型超市。自动售货机适宜经营的场所广泛,包括机场、车站、码头、地铁口、商业街、校园、办公写字楼、居民生活小区、娱乐场所等。而自动售货机的适销商品更是五花八门、种类繁多,随着经济的持续发展,人们生活水平的不断提高,自动售货机的需求必然日益增长,越加广泛。

作为一种先进的商业零售方式,自动售货机已在全世界近50个经济较为发达的国家得到了迅速的发展。自动售货机在这些经济较发达国家年销售额达到数百亿元,并且每年都以较大的幅度在增长。
自动售货机在中国的起步比较迟,目前的拥有量仅约为10万台,相对于13亿人口这个庞大的数字是微不足道的。即使按现在中国城市人口3.9亿计算,平均每3900城市人口才拥有一台自动售货机。而在日本,平均每25人就用于一台自动售货机,在美国是平均每40人一台,欧洲平均每60人一台。中国市场是一块尚未开发的肥沃土地,自动售货机市场展现出无限的发展空间。
现代自动售货机的种类、结构和功能依出售的物品而异,主要有食品、饮料、卡片、玩具、药品、纸巾、安全套等。自动售货机的高(高技术)、新(新销售方式)、大(市场潜力巨大)、真(商品货真价实)等优点,决定了其具有广阔的发展前景。
Vending machine is a new form of retail, without time and place constraint. It is labor-saving, consumer-oriented, and named to be the 24-hour mini-supermarket. Vending machine operates in a wide range of places, including airports, stations, terminals, shopping streets, campuses, office buildings, residential quarters, entertainment places, etc. Various products are welcomed to be sold, such as food, beverages, cards, toys, medicines, papers and condoms.
As a sophisticated commercial retail, vending machine has developed rapidly in 50 developed countries, with its increasingly growing sales reaching billions of dollars.
China is another promising market in the world. The current ownership of vending machine is only about 100 thousand units which is negligible compared to the population of China. Every 3900 people owns one vending machine according to the total urban mass of 3900 million in China while every 25 people per unit in Japan, 50 people per unit in America, 60 people per unit in Europe. The Chinese market is a fertile land to be developed.
With the sustainable development of economy and the continous improvement of peoples living standard, the demand for vending machine is bound to grow.